Features / Sentiment

Know how AI talks
about you, by tone.

AI reputation monitoring for the answer era. Track how every engine describes your brand, or a competitor, a product, a risk theme, by sentiment over time, with the exact passages and the sources the AI cited.

No credit card · 7 engines included · Both polarities: catch a slip, find an advocate
Sentiment Tracker
How AI describes Northwind Coffee, by tone · updated today
7d 30d 90d
Brand watch Northwind Coffee · positive: trusted, sustainable · negative: overpriced, slow
Answers analyzed
142
AI-scored mentions
Positive
68%▲ 5p
97 of 142 · 95% CI 60–75%
Negative
14%
20 of 142 · 95% CI 9–21%
Net sentiment
+54
leaning positive
Sentiment mix
Across 142 matched answers
Positive68%
Neutral18%
Negative14%
Sentiment over time
Positive vs negative, weekly
W1
W2
W3
W4
W5
W6
PositiveNegative
Matched answers
The exact AI passages, their tone, and the cited sources
GPT-4oPositivereddit.com · seriouseats.com

Northwind Coffee is widely trusted for sustainable, single-origin beans and is consistently recommended for ethical sourcing…

PerplexityNeutralg2.com

Northwind Coffee is one of several specialty roasters; opinions vary on price vs. quality…

AI OverviewsNegativefooddive.com

A few reviewers find Northwind Coffee overpriced next to budget subscription options…

Presence is the start. Tone is the story.

Being named by AI is table stakes. What buyers actually act on is how AI describes you: trusted or risky, premium or overpriced. Sentiment Tracker scores that tone across every engine, both ways.

±
Both polarities

Define positive and negative signals for any subject. Catch a slip before it spreads, and discover where AI is already advocating for you.

7
Across every engine

ChatGPT, Claude, Gemini, Perplexity, Google AI and more, so you see when one engine turns on you while the others stay warm.

URL
Traceable to the source

Every tone call links to the exact AI passage and the page the AI cited, so you know what to fix, and where.

Both polarities

Catch a slip. Find an advocate.

llemmy tracks how AI describes your brand automatically, with no setup. It runs its own review prompts across every engine, scores each answer for tone, trends it weekly, and surfaces both sides: the praise you can lean on and the slips worth fixing.

Net sentiment & trend · one number that tells you whether AI is warming up or cooling on you
Crisis detection · an alert the morning an AI answer turns negative on a tracked theme
Advocate discovery · see exactly which engines praise you, and the language they use
Brand watch · Northwind Coffee
What AI praises
trusted sustainable single-origin ethically sourced
What AI flags
overpriced slow shipping out of stock
Scored automatically across 500 answers from every engine Net +54
Want sentiment on a competitor or a sub-brand? Add it as its own project and it gets the same automatic tracking, no extra setup.
One matched answer, fully traceable
AI Overviews Negative scored Feb 6, 9:14 AM

"A few reviewers find Northwind Coffee overpriced next to budget subscription options, though most agree the sourcing is excellent."

Sources the AI cited
fooddive.com/coffee-subscription-value
reddit.com/r/Coffee · "is Northwind worth it?"
Because llemmy stores the citations behind every answer, each tone call links straight to the page that shaped it, so you know where to respond.
Traceable to the source

Every tone call links to the page that caused it.

Social listening tells you a human posted something somewhere. llemmy tells you the AI said it: in which engine, in what words, and which cited page it pulled from. That last link is the difference between knowing sentiment slipped and knowing what to do about it.

When an answer turns negative, you don't get a vague score, you get the exact passage and the source URL the AI leaned on. Fix the source, and the next batch reflects it.

Built for the people who own the brand

One tracker, five jobs

Brand monitoring

Automatic brand sentiment, no setup, that shows how each AI describes you and whether it is improving week over week.

PR & launches

Add your launch-message phrases and watch whether that messaging actually reached the AI answer layer, and which sources carried it.

Reputation & crisis

A morning email the day an AI answer turns negative on a tracked risk theme, naming the exact passage and the source URL it cited.

Customer service

Track complaint themes like billing surprises or slow support, and discover which pain points leaked into AI answers, and from where.

Agencies

Run a per-client monitor as a billable monthly deliverable. Higher tiers carry enough monitors to cover every client brand at once.

Competitor watch

Monitors are brand-agnostic: point one at a rival and see how AI frames them, so you can claim the angle they're losing.

Not social listening

AI reputation monitoring, not a feed of human posts.

Brand24, Mention and Brandwatch tell you what people say on social. llemmy tells you what the AI says about you across 7 engines, a higher-leverage surface as AI answers replace search, and one of the few that traces every answer back to the sources it cited.

Keep exploring
Visibility tracking
How often AI names you →

One visibility score across every engine: mention rate, trend and a per-model breakdown.

Competitor intelligence
See who AI recommends first →

Share of voice and threat tracking across every rival, on every engine.

GEO score
One grade for AI readiness →

A 0 to 100 grade from visibility, position and sentiment, with a companion site GEO audit alongside.

All features
See the full platform →

Everything llemmy tracks across the AI answer layer, in one place.

← Back to all features
From the resource library Why llemmy doesn't track branded prompts →

See how AI describes you, free.

Spin up a Brand watch monitor in minutes. No credit card, no API keys. The AI models are included.

Start free → Talk to our team